The most important thing to remember when trying
to build traffic is that people crave information and opinions.
And YOU have opinions! We all have opinions, but not everyone shares
them on the web. Start doing that and you are well on the way to
increasing your traffic. Use these tips:
1. Start a blog. Write informative
and interesting articles about your industry. Make sure you submit
your blog URL to blog directories and you will start getting interested
traffic. This will take time, but it is good solid traffic and worth
getting.
2. Write on-topic information pages
on your industry sector.
3. Write articles on local events
and happenings. If there aren't any for your sector then start some!
Make sure you take photos and write it up when you get back. Launch
a new product, sponsor a local team, have a BBQ. Whatever you do,
write about it afterwards on your site!
4. Offer freebies. Whatever you can
think of, people love a freebie. If they know that it keeps changing
then they will keep returning. Bingo!
5. Become a centre of information
for your industry. Don't just have your store and what you have
for sale, list other reference sites and get a real directory together.
Become the source on the web for your industry.
6. Specialise in a niche. Leave the
generalities for the big boys and specialise. Remember if people
come to you because of your expertise in one specific area they
will stay for the generalities as well. Two birds, one stone!
7. Join a social network like Myspace
and start networking! There are loads of social networks, join up
and learn from other entrepreneurs.
8. Offer some useful tools online
for your industry - What do people need to calculate in your sector?
Eg - Conversion between European and USA sizes?
9. Write reviews on relevant products
that people in your industry need. And think laterally. People who
use your product might also be searching for ...what? Think of it
and review that aswell.
10. Cross-fertilisation! Join forums
that are relevant to people who buy your goods. You have opinions
on everything - so use them!
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This article is written by ARTISTX, a member of www.conceptTshirts.co.uk
and a web expert. Visit www.concepttshirts.co.uk
for more online-business help. You may reprint this article as long
as this credit is kept intact. |